 Tricom Funding provides funding to staffing companies. With an eye toward bringing more new clients on board, Tricom Funding called GT Creative to develop a comprehensive marketing plan. With a mixture of direct mail, print ads, emails, greeting cards and special industry conference packages, GT Creative initiated a plan that segmented the prospects by current funding provider and adapted the messages to highlight specific Tricom Funding competitive strengths. While the sales cycle to sign a new client can be long, the campaign continues to get the Tricom Funding name and benefits in front of prospective clients.
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